SuperBreakers is a U.S.-based online retailer specializing in electrical products, offering a vast selection of over 20,000 items, including circuit breakers, motor control components, and power distribution equipment. They cater to both professionals and DIY enthusiasts, providing new and recertified parts from leading brands like Siemens, Eaton, and Square D.

Industry
Industry
Retail & Ecommerce
Country
Country
United States

Project Summary

The goal of this project was to build a modern, fast, and user-friendly ecommerce platform capable of handling a large product inventory while maintaining clear navigation and strong search visibility.

Special attention was given to SEO-friendly structure, responsive design, and performance optimization to ensure better rankings and higher conversions.

We designed and structured the website to support:

  • Thousands of electrical products
  • Multiple product categories and brands
  • Easy product discovery
  • Secure and smooth checkout flow
  • Managing a large electrical product inventory across multiple brands and categories was complex and time-consuming.

  • Customers found it difficult to search and filter technical products with specific voltage, current, and compatibility requirements.

  • Lack of structured product data made product discovery and SEO performance weak.

  • Handling bulk orders, custom quotes, and B2B pricing was inefficient.

  • Inventory updates across locations were not real-time, leading to availability issues.

  • Product Catalog Management

    Developed a structured product management system supporting multiple brands, categories, and detailed technical attributes for accurate product listing.

  • Multi-Brand Integration

    Integrated products from leading electrical manufacturers with standardized data mapping for consistent and scalable catalog management.

  • Advanced Search & Filtering

    Implemented powerful search and filter options based on brand, category, specifications, voltage ratings, current ratings, and compatibility.

  • Inventory Management System

    Enabled real-time inventory tracking with stock status updates, alerts, and multi-location support.

  • Customer Account Portal

    Built a user account system allowing customers to manage orders, view history, save products, and access technical documents.

  • Order Processing System

    Implemented a flexible order system supporting standard purchases, bulk orders, custom quotes, and B2B pricing models.

  • Payment Gateway Integration

    Integrated secure payment gateways supporting credit cards, purchase orders, and net-terms for business customers.

  • Shopify

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