Project Summary
The Gliptone India site was built to showcase a specialized range of car cleaning, paint care, protective coatings, and solvent products used in professional auto detailing and vehicle maintenance. The platform aims to provide clear access to product information, encourage purchase decisions, and support both enthusiast consumers and automotive professionals in selecting the right cleaning solutions.
The homepage and product pages focus on both technical performance details and practical usage instructions, framing each product’s benefits for specific automotive applications (from clay bar cleaning to ceramic coating support). The design communicates product specifications, category groupings, and application tips to ensure users understand how each cleaning solution fits into a detailing workflow.
Key highlights:
- Tar & bug removers for exterior reconditioning.
- Multi-purpose interior and exterior cleaners.
- Glass cleaners with static-repellent formulation
- Biodegradable foaming shampoos for vehicle washing.
- Premium waxes and polish compounds for paint protection.
-
Presenting a wide product range spanning multiple detailing categories (wash, polish, protective coatings) in a way that’s easy to filter and understand.
-
Explaining technical product benefits and application methods without overwhelming users unfamiliar with professional detailing jargon.
-
Conveying brand trust and product performance credibility in a competitive car-care market.
-
Structuring the ecommerce workflow to support both retail buyers and detailing professionals.
-
Clear Product Categorisation
Grouped products into intuitive categories such as shampoo & cleaners, solvent removers, glass treatment, and compounds to help users find relevant items quickly.
-
Detailed Product Pages
Each product includes usage instructions, key benefits, and practical application tips that make it actionable for both novices and experienced detailers.
-
Practical Messaging
Featured how-to-use text (e.g., dilution ratios, surface compatibility) directly within product descriptions so that users understand how the product fits into their maintenance routine.
-
Focused Calls to Action
Prominent “add to cart,” “view details,” and “contact for support” prompts positioned to encourage conversions and customer enquiries.
- Magento
Make your vision into Reality with Our Expert Team
Our experts learn and research to understand your project idea, discuss it, provide an analysis, insight, and estimates and duration to complete the project.
