Project Summary
Shop-24 required a clean, user-friendly, and conversion-focused e-commerce website to support product discovery, browsing, and purchasing across multiple categories. The goal was to create a reliable digital storefront that encourages trust and repeat engagement.
The primary focus of the project was on usability, product visibility, and performance. Special attention was given to clear navigation, fast page loading, and a smooth shopping experience to reduce friction and improve overall customer satisfaction.
Key Support & Scope
- E-commerce UI/UX design and development
- Product catalog structuring
- User-friendly navigation and filters
- Mobile-responsive shopping experience
- Performance and speed optimisation
- SEO-ready product and category pages
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Managing and displaying a large and diverse product catalog
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Ensuring a smooth user experience across devices
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Maintaining fast performance with product-heavy pages
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Building trust for first-time online shoppers
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Structuring categories to avoid user confusion
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Clean & Conversion-Focused Design
A simple, modern design approach was implemented to keep users focused on products and calls-to-action.
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Structured Product Navigation
Clear categories and logical product grouping help users find items quickly and efficiently.
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Optimised Shopping Experience
Layouts were designed to reduce friction from browsing to checkout.
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Performance-Driven Implementation
Assets and scripts were optimised to ensure fast load times across regions.
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Responsive & Scalable Framework
The website was built to perform consistently on desktops, tablets, and mobile devices while allowing future expansion.
- Magento
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